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Match & Win Promotion Add Windows Server 2025 to Top Choice Express and unlock instant rewards:
Find Out More Match & Win Add Windows Server 2025 to Top Choice Express and unlock instant rewards:
Find Out More
Storage Express Lane Resellers can now earn double rewards with eligible Top Choice bundles.
Find Out More Storage Express Lane Resellers can now earn double rewards with eligible Top Choice bundles.
Find Out More
ThinkAgile Deployment Promo Get an additional 5% discount on ThinkAgile Deployment Services.
Find Out More ThinkAgile Deployment Promo Get an additional 5% discount on ThinkAgile Deployment Services.
Find Out More
Nutanix New Logo Promo Get 1/3 storage capacity FREE and 1 year of Nutanix software FREE for new customers.
Find Out More Nutanix New Logo Promo Get 1/3 storage capacity FREE and 1 year of Nutanix software FREE for new customers.
Find Out More
StepUp With Lenovo Upgrade your customers to smarter, faster protection with Premier Support, Premier Support Plus and KYD — now discounted with TC Express SR630 V4 & SR650 V4.
Find Out More Step Up With Lenovo Upgrade your customers to smarter, faster protection with Premier Support, Premier Support Plus and KYD — now discounted with TC Express SR630 V4 & SR650 V4.
Find Out More
Be EPYC with Lenovo and AMD Earn up to €100 per reseller unit— just load & sell!
Find Out More Be EPYC with Lenovo and AMD Earn up to €100 per reseller unit— just load & sell!
Find Out More
Health Check Promo Boost uptime, uncover hidden risks, and unlock new revenue with Lenovo Health Checks — the smartest way to protect every customer.
Find Out More Health Check Promo Boost uptime, uncover hidden risks, and unlock new revenue with Lenovo Health
Checks — the smartest way to protect every customer.
Find Out More

All promotions at a glance

Match & Win Promotion Add Windows Server 2025 to Top Choice Express and unlock instant rewards calendar_today 26 April 2026 - 31 March 2027 Storage Express Lane TC Storage + TC Server bundles will get you rewarded! calendar_today 1 April 2026 - 31 March 2027 ThinkAgile Deployment Promo Get an additional 5% discount on ThinkAgile Deployment Services. calendar_today 1 April 2026 - 31 March 2027 Nutanix New Logo Get an additional 5% discount on ThinkAgile Deployment Services. calendar_today 1 Jan 2026 - 31 July 2026 StepUp with Lenovo Upgrade your customers to smarter, faster protection with Premier Support. Premier Support Plus and KYD - now discounted with TC Express SR630 V4 & SR650 V4. calendar_today 1 April 2026 - 31 March 2027 Be EPYC with Lenovo and AMD Earn up to 100 euros per reseller unit - just load and sell! calendar_today 1 April 2026 - 31 March 2027 StepUp with Lenovo Boost uptime, uncover hidden risks, and unlock new revenue with Lenovo Health Checks - the smartest way to protect every customer. calendar_today 1 April 2026 - 31 March 2027

Promotion 1 0f 7

Match & Win Promotion

Add Windows Server 2025 to Top Choice Express and unlock instant rewards:

Save time! Save money!

Get instant exclusive voucher-based discounts directly in the quote!

No stocks. No delays. Just faster attach and faster deployment.

Win Faster When You Match TCE With Microsoft Windows Server!

Why Choose Match & Win?

  • Clean, compliant OEM – no outdated stock
  • Instant discounts with no exceptions
  • Predictable, competitive pricing in one box
  • Faster quoting and shipping, faster deal closure

Voucher Values

  • Windows Server 2025 Standard Edition – €50 voucher
  • Windows Server 2025 Datacenter Edition – €350 voucher
  • Windows Server 2025 10 User/Device CAL Pack – €50 voucher
  • Windows Server 2025 50 User/Device CAL Pack – €300 voucher
Match & Win Terms and Conditions

Validity: Promo valid from 1 April 2026 to 31 March 2027 across all Europe & META markets and countries.

Availability: Open to all Lenovo ISG registered partners in Europe & META. Products must be purchased via Lenovo Authorized Partners.

Mechanism: The promotion uses a voucher-based discount model:

  • Discount is applied via a reusable voucher available to all certified Lenovo distributors. Any missing voucher can be deployed on demand. Please contact your PAM, DAM, or local Business Manager.
  • Vouchers apply only when the respective Windows Server 2025 licenses are directly included within a Lenovo Top Choice Express (TCE) server, in the same quote and attached as Feature Codes within the same configuration.
  • The vouchers can be reused in as many transactions as needed, provided they meet the eligibility conditions.
  • Discount values are fixed and cannot be modified after the contract is issued.
  • The promotion cannot be combined with deal support or any other Microsoft-funded offers.

Limits: The promotion applies to Run-Rate deals submitted in LBP External only.

Eligible Products: All qualified products are listed in the official eligible products Excel document published for this promotion.

Voucher Values:

  • Windows Server 2025 Standard – €50 voucher
  • Windows Server 2025 Datacenter – €350 voucher
  • Windows Server 2025 User or Device 10 CALs – €50 voucher
  • Windows Server 2025 User or Device 50 CALs – €300 voucher

All discounts are allocated in Euro. The LBP system automatically converts the value into local currency for quoting purposes.

Lenovo Rights & Promo Governance

  • These discount codes are not applicable to any type of special deals, including FOB or SBO.
  • Vouchers cannot be used on any pricing grid other than Demo or Instant Bidding, subject to local market availability.
  • The promotion is subject to quarterly performance and impact reviews by Lenovo. Based on these end-of-quarter reviews, Lenovo reserves the right to adjust voucher availability, values, eligible products, or other applicable conditions.
  • Lenovo may decide not to extend the promotion into subsequent quarters or to adjust the promotion scope or funding.
  • Lenovo reserves the right to recall vouchers at any time and to withdraw any contract where voucher usage is not compliant with the promotion rules or applicable terms and conditions.

Promotion 2 0f 7

Storage Express Lane

TC Storage + TC Server bundles will get you rewarded!

Resellers can now earn double rewards with eligible Top Choice bundles. 

Board the Storage Express Lane and Win Big

Eligibility: Bundles must include

  • 1 Top Choice Server
  • 1 Top Choice Controller or 1 Broadcom DB Switch
  • Valid for Run Rate transactions only
  • Sales In must be completed by the last working day of every quarter
  • Rewards paid within 2 weeks after the Sales in reports are final

Let’s grow together!

Rewards

  • DG/DM –$600 in LEAP points for the sellerDE –$300 in LEAP points for the sellerDB720 –$100 in LEAP points for the sellerDB610 / DB710 –$50 in LEAP points for the seller
Storage Express Lane Terms and Conditions

Validity: Promo valid from 1 April 2026 to 31 March 2027 across all Europe & META markets and countries.

Availability: Open to all registered Lenovo ISG distributors and their sellers in Europe & META. Products must be purchased through Lenovo Authorized Partners.

Mechanism: Rewards are assigned per eligible bundle sold (minimum 1 TC server + 1 TC storage controller (DE/DG/DM) or a DB720 / DB610 / DB710) or multiples of the bundle.

Seller will receive LEAP points equivalent to:

  • $50 per validated sale including a Broadcom DB610 or DB710
  • $100 per validated sale including a Broadcom DB720
  • $300 per validated sale including a DE controller
  • $600 per validated sale including a DG or DM controller
  • Sales In must be reported by 30 September 2026.

Terms & Conditions

  • Rewards will be issued by 15 January 2027 via official communication.

Additional Notes:

  • This promotion can be combined with other promotions unless otherwise specified.
  • All communications regarding the promotion must be directed to the Lenovo Channel Team.

Eligible Platforms: All qualified products are listed in the official eligible products Excel document for this promotion.

Limits:

  • Promotion is valid for Run Rate transactions only.
  • Lenovo reserves the right to validate all claims and adjust eligibility based on supply or pricing conditions.
  • Lenovo reserves the right to modify or withdraw the promotion at any time.

Promotion 3 0f 7

ThinkAgile Deployment Promotion

Get an additional 5% discount on ThinkAgile Deployment Services.

Complex infrastructure deployments require specialised skills and expertise – yet many customers lack in-house resources and rely on OEMs and partners to ensure a smooth, risk-free implementation.

Lenovo ThinkAgile Deployment Services deliver rapid set-up in as little as 2-3 days, using industry best-practice methodology and full knowledge transfer to your customers’ IT teams.

This promo gives partners an extra 5% discount on all eligible ThinkAgile Deployment Services, driving daster deal closure and enabling you to position Lenovo as a trusted advisor.

Why Attach Deployment?

  • Ensure correct installation, configuration & optimisation
  • Reduce Project Risk with OEM-led Methodology
  • Accelerated deployment (as fast as 2-3 days)
  • Free internal IT teams to focus on strategic initiatives
  • Drive new and repeat business through trusted advisor positioning

Promo Benefit: 5% discount on LBPe pricing

  • Eligible systems : ThinkAgile HX, VX, MX
ThinkAgile Promo Terms and Conditions

Validity: Promo valid from 1st of April 2026 to 31st of March 2027 across all Europe & META markets and countries.

Availability: Open to all Lenovo ISG registered partners in the following markets: DACH, France, UK, Iberia, Nordics, Benelux, Italy, MEA. Products must be purchased via Lenovo Authorized Partners.

Mechanism:

  • The discount is applied via a promo ReUsable voucher, can be applied in as many transactions as needed, as long as they meet the eligibility conditions.
  • Promo provides an additional 5% discount off LBP External pricing for eligible ThinkAgile Deployment Services that are quoted as stand-alone, with or without the hardware. Excludes Contract-based engagements.
  • The promo voucher has been deployed to all certified Lenovo distributors. Any additional / missing voucher can be deployed on demand, please contact your PAM or DAM or local Business Manager.

Additional Notes:

  • Deployment Services accelerate time-to-value and reduce implementation risk.
  • Full knowledge transfer included for end-customers.

Applicability:

  • Deployment Services for ThinkAgile HX, VX, MX appliances.
  • Onsite and Remote deployments for clusters and expansion nodes.
  • Promo applies to Run Rate deals only.
  • All deals must be submitted via LBPe with a valid voucher applied.

Lenovo Rights & Promo Governance:

  • These discount codes are not applicable to any type of special deals, including FOB or SBO.
  • The promotion is subject to quarterly performance and impact reviews by Lenovo.

Based on these end-of-quarter reviews, Lenovo reserves the right to adjust voucher availability, values, eligible products, or other applicable conditions.

  • Lenovo may also decide not to extend the promotion into subsequent quarters, or to adjust the promotion scope or funding.
  • Lenovo reserves the right to recall vouchers at any time and to withdraw any contract where voucher usage is not compliant with the promotion rules or applicable terms and conditions.

Promotion 4 0f 7

Nutanix New Logo Promo

Get 1/3 storage capacity FREE and 1 year of Nutanix software FREE for new customers.

Help your customers modernise their infrastructure and simplify their hybrid cloud journey with Lenovo ThinkAgile HX or FX powered by Nutanix. This promotion gives new-to-Nutanix customers exceptional value: reduced first-year cost, lower migration risk, and accelerated time to value – all supported by fast-shipping ThinkAgile Top Choice Express configurations.

Eligible Products

  • Lenovo ThinkAgile HX
  • ThinkAgile HX Top Choice Express (fast shipping guaranteed)
  • Lenovo ThinkAgile FX
  • Nutanix NCI, NCM, or NCP licenses (min. 3-year term)

Why Sell Lenovo + Nutanix

  • Modern HCI platform built for all workloads, including AI
  • Faster migration with Lenovo + Nutanix toolkits
  • Lower TCO and simplified IT operations
  • Ideal VMWare alternative for customers seeking dual-vendor or migration strategies

Promo Benefits:

  • 1/3 of total storage capacity FREE
  • 1 year of Nutanix software FREE (NCI, NCM, or NCP, min. 3-year term
  • FREE Lenovo Managed Services for 6 months when customers sign a 3 year+ managed services contract (optional)
Nutanix New Logo Promotion

Validity: Promotion valid from 1 January 2026 to 31 July 2026.

Availability: Open to all registered Lenovo Partners. Promotional pricing applied via LBPe using the designated discount code.

Voucher codes must be obtained from the local Lenovo Business Manager.

Mechanism:

  • One-time promotional offer for new ThinkAgile HX/FX and new Nutanix customers only.
  • 1/3 storage capacity free via promotional storage SKUs.
  • 1-year Nutanix software free (NCI, NCM, or NCP; minimum 3-year term).
  • Optional: 6 months of Lenovo Managed Services free with a 3-year+ managed services contract.
  • LBPe pricing grids apply with standard zone discounts.

Eligibility:

  • Eligible platforms: ThinkAgile HX, HX Top Choice Express, ThinkAgile FX.
  • Cluster size limited to 20 nodes, with maximum 8 drives per node.
  • Applies only to deals containing Nutanix software entitlements of minimum 3-year term.

Requirements:

  • Mandatory OEM deal registration through Lenovo, with Nutanix confirmation of New Logo status.
  • Manual validation by the Lenovo/Nutanix Alliance Manager and Geo Storage leadership.
  • DCSC flags promotional SKUs as requiring New Logo registration.

Restrictions:

  • Cannot be combined with Cost Relief or any other Nutanix promotions.
  • Lenovo reserves the right to validate all claims and adjust eligibility based on supply or pricing conditions.
  • All deals are subject to Lenovo review and analysis prior to approval.

Promotion 5 0f 7

StepUp with Lenovo

Upgrade your customers to smarter, faster protection with Premier Support, Premier Support Plus and KYD – now discounted with TC Express SR630 V4 & SR650 V4.

  • Lenovo Premier Support provides expert technicians on the first call.
  • Premier Support Plus adds predictive monitoring and proactive care
  • Keep Your Drive ensures failed drives stay on-site for total data control

Faster resolution. Proactive care. Full data control. Better uptime for customers – better margins for you.

Save More As You Scale

  • 5% off services for 1-5 servers
  • 10% off services for 6-10 servers
  • 15% off servers for 11+ servers
  • Valid for 3YR / 4YR / 5YR Premier Support & KYD
StepUp With Lenovo Terms and Conditions

Validity: Promo valid from 1st of April 2026 to 31st of March 2027 across all Europe & META markets and countries.

Availability:

  • Open to all Lenovo ISG partners in markets with Premier Support coverage.
  • Reusable voucher discount codes must be obtained from the local Lenovo Business Manager.
  • All deals submitted with this promotion are subject to Lenovo review and analysis.

Mechanism

  • Promo applies a reusable voucher discount to eligible Premier Support, Premier Support Plus, and Keep Your Drive (KYD) services.
  • Voucher can be used for multiple transactions during the promo period.
  • Eligible only when these services are purchased together with Top Choice Express SR630 V4 or SR650 V4 systems.
  • Premier Support or Premier Support Plus must be present on the configuration for KYD to qualify.

Eligibility:

Eligible hardware: only the TCE models of ThinkSystem SR630 V4 and SR650 V4

  • 3YR / 4YR / 5YR Premier Support
  • 3YR / 4YR / 5YR Premier Support Plus
  • 3YR / 4YR / 5YR Keep Your Drive (KYD) – bundled with Premier Support

Service Discount Tiers

  • 5% off when purchasing services for 1–5 servers
  • 10% off for 6–10 servers
  • 15% off for 11+ servers

Restrictions

  • Excludes Post-Warranty and Contract services.
  • Cannot be combined with other discount programs outside LBPe.
  • Lenovo reserves the right to validate all claims and adjust eligibility based on supply or pricing conditions.

Lenovo Rights & Promo Governance:

  • These discount codes are not applicable to any type of special deals, including FOB or SBO.
  • The promotion is subject to quarterly performance and impact reviews by Lenovo. Based on these end-of-quarter reviews, Lenovo reserves the right to adjust voucher availability, values, eligible products, or other applicable conditions.
  • Lenovo may also decide not to extend the promotion into subsequent quarters, or to adjust the promotion scope or funding.
  • Lenovo reserves the right to recall vouchers at any time and to withdraw any contract where voucher usage is not compliant with the promotion rules or applicable terms and conditions.

Promotion 6 0f 7

Be EPYC with Lenovo and AMD

Earn up to €100 per reseller unit— just load & sell!

Take advantage of this exclusive promotion and get rewarded for selling selected AMD EPYC CPUs.

Simply configure Lenovo Rack servers or ThinkAgile solutions with an AMD EPYC processor in the range of 16 to 32 cores.

  • (Custom to Order [CTO] servers and Top Choice Express Configurations)
  • Only invoiced transactions are eligible
  • Payment is made via LEAP as standard. If you would prefer payment via invoice credit (GTN), please contact your Lenovo sales representative
  • The Lenovo Europe & META Channel team manages central reporting

Spiff Structure: €100 per CPU for resellers

  • SValid for ThinkAgile Racks & Think Agile portfolio containing AMD processors 16 cores – 32 cores Spiff payments will be calculated and processed quarterly based on the CPUs sold per server
Be EPYC with Lenovo and AMD Terms and Conditions

Validity: Promotion valid 1st of April 2026 to 31st of March 2027 .

Eligibility:

Valid for ThinkSystem racks and ThinkAgile portfolio containing AMD processors 16–32 cores

Eligible for both CTO and Top Choice Express configurations

Only invoiced transactions are eligible

Spiff Structure: €100 per CPU for resellers

Payment & Processing:

Spiffs calculated and processed quarterly based on CPUs sold per server

Paid via LEAP as default mechanism

Partners may request invoice credit (GTN) instead by contacting their Lenovo sales representative Central reporting managed by the Lenovo Europe & META Channel team

Additional Conditions:

Lenovo reserves the right to adjust the eligible CPU list depending on supply conditions

All standard Lenovo terms apply

Promotion 7 0f 7

Health Check Promo

Boost uptime, uncover hidden risks, and unlock new revenue with Lenovo Health Checks — the smartest way to protect every customer.

4 Steps to keep your customers protected

  • Step 1: Identify risks using expert diagnostics that reveal vulnerabilities, outdated firmware, lifecycle gaps and performance issues long before they become outages
  • Step 2: Turn insights into metrics with clear, evidence-based data that quantifies exposure and highlights where risk is building.
  • Step 3: Prioritise what matters through actionable recommendations that reduce outages, avoid forced refresh, and guide smarter, cost-effective decisions.
  • Step 4: Strengthen customer safety by helping them optimise uptime, secure their environment, and plan modernisation with OEM-grade confidence.

Get an additional 5% discount on Lenovo Infrastructure Health Checks for any:

  • ThinkAgile HX, VX, MX
  • ThinkSystem Servers (Low End & High End)
  • ThinkSystem DM/DG/DS Storage
Healthcheck Promo Terms and Conditions

Validity: Promo valid from 1st of April 2026 to 31st of March 2027 across all Europe & META markets and countries.

Availability: Open to all Lenovo ISG registered partners in the following markets: DACH, France, UK, Iberia, Nordics, Benelux, Italy, MEA.

Offer applies to Health Checks purchased with hardware at point-of-sale or as standalone services.

Mechanism:

  • Promotion provides an additional 5% discount on Lenovo LBPe pricing for eligible Infrastructure Health Checks.
  • Promo provides an additional 5% discount off LBPe pricing for eligible ThinkAgile Deployment Services.
  • Discount is applied via Promo Discount Voucher available to all certified Lenovo distributors.
  • Any missing voucher can be deployed on demand, please contact your PAM or DAM or local Business Manager
  • Offer excludes Contract-based Health Check engagements.

Eligibility: eligible Health Checks include:

  • ThinkAgile HX, VX, MX

(Remote Health Check; with or without Update)

  • ThinkSystem Servers (Low End & High End;

Onsite/Remote; with or without Update)

  • ThinkSystem DM/DG/DS Storage

(Health Check & Performance Tuning; Semi-Annual services)

  • Health Checks provide risk identification, firmware and lifecycle insights, and actionable recommendations for reducing operational risk.
  • Recommended service frequency varies based on hardware lifecycle and update cadence.
  • Lenovo reserves the right to modify or withdraw the promotion at any time.
  • Lenovo reserves the right to cancel the promotion at any time.

Lenovo Rights & Promo Governance:

  • These discount codes are not applicable to any type of special deals, including FOB or SBO.
  • The promotion is subject to quarterly performance and impact reviews by Lenovo.

Based on these end-of-quarter reviews, Lenovo reserves the right to adjust voucher availability, values, eligible products, or other applicable conditions.

  • Lenovo may also decide not to extend the promotion into subsequent quarters, or to

adjust the promotion scope or funding.

  • Lenovo reserves the right to recall vouchers at any time and to withdraw any contract where voucher usage is not compliant with the promotion rules or applicable terms

and conditions.

Contact Us

Email: Enquiries@firstdistribution.com
Tel: +27 (0) 11 540 2640

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